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Thursday September 17, 2026 1:10pm - 2:10pm EDT
When social/political flashpoints hit, most companies scramble to figure out what to say and do in the moment, often getting it wrong. This interactive workshop gives B Corps and mission-driven businesses a practical framework for building structural solidarity before a crisis arrives, so that when something happens, the organization already has proof to point to, not just a statement. Participants will work through the "Three Traps" organizations fall into during crisis response, a Proof Spectrum self-assessment tool, and a condensed framework for turning stated values into structural commitments. The session also makes the business case: organizations that build this infrastructure see it pay back in retention, recruitment, and trust, long before any crisis ever arrives.
Speakers
avatar for August M Ball

August M Ball

Founder/Lead Consultant, Cream City Conservation & Consulting LLC
August M. Ball is the founder of Cream City Conservation, the first Black woman-owned business in Wisconsin to earn B Corp certification, working at the intersection of organizational development and environmental conservation. With over 20 years in youth program management and a... Read More →
Thursday September 17, 2026 1:10pm - 2:10pm EDT
Room 308

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